See what online shoppers are searching for

Explore our collection of the top 60M US search terms



Real Amazon searches

We've collected the top 60M US search phrases that Amazon visitors use everyday as they shop. If someone has searched it on Amazon, it's in our database.


Search volume

You'll know which searches are the most popular, and which are the least popular. This lets you focus on the best phrases, or do long tail research.


Unique keyword data

Since we're the world's only keyword tool for Amazon searches, you get access to an exciting new source of keyword insight.


$30 Per Month

Membership includes

  • 20M Amazon keywords
  • Includes search volume
  • Unlimited CSV downloads
  • Fast, friendly support

Already a MerchantWords customer? Log in
$ 900 Per Month

Membership includes

  • Pro accounts for entire team
  • API for search volume
  • API for keyword data
  • Founder's cell number
Learn More


How much does MerchantWords cost?
MerchantWords is priced at $30 a month for unlimited access.
How frequently is data updated?
For now, data is updated approximately every month.
How do you get this data?
We visit pages on Amazon.com in the same way Google does to build their index. Doing this gives us a measure of the popularity of different search terms from Amazon's point of view.

We also use search volume information from the major search engines.

We analyze these two sets of data using our custom algorithm to estimate the number of monthly searches performed for each search term on Amazon.com. This estimate is then published to MerchantWords.com.
Does this data represent searches in the US or worldwide?
For now, MerchantWords publishes data based on US searches only.

We are working on supporting a number of other countries, such as the UK, Germany and France.

If you would like to see more countries supported, please contact us. We'd love to hear your suggestions.
Some of your estimates seem off. What's up with that?
We're continuously refining and improving our processes to produce the most accurate results possible.

If you spot anything that seems unusual, please contact us and let us know. We'll look into the issue and make any necessary corrections.
What about search data from other online merchants?
Today, MerchantWords publishes search volume estimates for Amazon only.

We are working on publishing search estimates for eBay searches, and we are considering possibly supporting Wal-Mart as well.

Send us an email and tell us which online merchant you'd like to see supported. We'd love to hear from you.
What's next for MerchantWords?
We're working on plenty of interesting new features for future versions of MerchantWords:

  • Search data from different countries
  • Search data from eBay
  • Filter your results by category
  • Competition data (how many books match this search term)
  • Highlight trending keywords to spot upcoming opportunities

  • We love getting feedback and suggestion from our customers. So please contact us and let us know what else you'd like to see.
    Is my info safe?
    Totally. Your information is kept completely secure and is never shared with anyone.

    You can read more legal details in our Privacy Policy / Conditions of Use