What You Need to Know About Proposition 65

AUGUST 21, 2018

If you sell your products to California, new regulatory changes require you to add a warning on your product listings to be in compliance with Proposition 65.


However, if you have less than 10 employees breathe a sigh of relief, this doesn’t apply to you.

For everyone else, what is Proposition 65? The official name of Proposition 65 is the Safe Drinking Water and Toxic Enforcement Act of 1986. It’s a California law that addresses the growing concern about toxic chemicals in the products we use. It focuses on chemicals known to cause cancer or reproductive toxicity.


Don’t worry about doing the research, the state of California has already published the list. Your job as a seller is to provide the required warning for your customers.

Products that require a Proposition 65 warning:

Alcoholic Beverages

Diesel Engine Exhaust


Furniture Products

Passenger and Off-Highway Vehicles

Petroleum Products

Recreational Vessels

Wood Dust

You also must include a warning on your listing if your product has one of the following printed on or affixed to it:

Warning: Cancer

Warning: Reproductive Harm

Warning: Cancer and Reproductive Harm

If one of your products falls into these categories or has a warning label then you are required to add the Proposition 65 warning to your listing. Adding it is a straightforward process:

1. Log into Seller Central and select the product that needs the Proposition 65 warning added from the inventory tab.

2. From the buttons on the right-hand side select ‘Edit Listing.’

3. Select the ‘Complance’ tab. The California Proposition 65 Warnings can be found at the very bottom. You’ll be able to enter up to five chemicals in the fields below. Once you start typing a chemical name the field will auto-populate.

4. Hit ‘Save and finish!’

Amazon will remove product listings that do not comply with these new regulations, so make sure you make the necessary updates. If you have further questions, you can read about Proposition 65 here.

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