1. Select the desired Category and Country from the dropdown menu.
2. Once you make your selection, the data table will display the Top 20 Emerging Keywords along with their search volume, depth, and whether the search term is Brand New or Rediscovered. All displayed terms are for the selected category and country, sorted by greatest to least search volume.
3. You can see all the keywords for any Category or Country by clicking on the blue "See The Full List for This Month" button.
4. Clicking on the blue button will open a new window that allows you to dig deeper. Click on an individual term, or enter a new phrase into the Emerging Terms search bar to display all the brand new and rediscovered keywords associated with that term.

Yes! Simply type in the search bar at the top of the page to find new and emerging keywords related to your search. It's the easiest way to capitalize on new product opportunities before they're trending! Pro tip: For best results start with a broad, top-of-the-funnel term.

Brand New Keywords = These are brand new buyer search terms that have never seen before on Amazon. Get ‘em while they’re hot!

Rediscovered Keywords = These are the search terms that haven’t been seen in 12 months or longer and are now making a comeback. Think of them like the sequel to your favorite movie—but better.

Let’s imagine you sell mango slicers on Amazon. All of a sudden, an unexpected new keyword phrase, "mango super duper slicer" starts getting searched over 50,000 times per month. With our Emerging Trends tool, you can identify a new niche, and never-seen-before shopper search terms getting tons of searches like this, and take action on them immediately.

Add these keywords to PPC campaigns, discover new product opportunities or desired niche features to add to existing products, as well as business opportunities that can help you capture new customers.