Discover Related Keywords
Keyword Multiplier (Kx) is the best way to uncover synonyms and complementary keywords to expand your SEO reach! Click on Kx on the side toolbar to broaden your primary search results and uncover new keywords.
What are related keywords? A related keyword is a term or phrase that is closely tied to your primary keyword, usually a synonym or spelling variation. These terms help identify the varieties of phrases customers are using to find similar products.
With MerchantWords’ Keyword Multiplier, you’ll receive a selection of the most relevant keywords for your search query. For example, by typing in the term “essential oils,” the results may display phrases like “fragrance oil,” “lavender oil,” and “aromatherapy.”
Click on the keyword you’re interested in to view it in our Classic Search Tool. From there, you can view search volume and seasonality to ensure it’s the right keyword for your product. You can also begin your research in our Classic Tool and click over to Kx to find more terms. With the misspellings filter, identify common misspellings that are autocorrected by Amazon, and those that generate unique and relevant search results.
When creating a product listing, related keywords can expand your content and help Amazon's search algorithm better understand, classify, and rank your product detail page. These complementary and alternate keywords can also be used to target other phrases in pay-per-click ads (PPC) or inspire new product ideas and bundling opportunities.
Keyword Multiplier is currently available for the US and UK marketplaces, with more countries coming soon!
Use the bar graph to open the Keyword History and Trends Panel for further analysis of the marketplace and live data insights!